E-commerce

customer-service

Why You Need Great Customer Service for Your Ecommerce Store to Succeed

Business owners tend to worry about customer acquisition. Customer acquisition is obviously a necessary concern when building and expanding a business. But for a business to have longevity, a great deal of effort needs to be put into customer retention. Consistent sales and support relies on your ability to bridge connections and spark loyalty. To…

shopping-carts

The 5 Most Important Questions to Ask When Choosing an E-Commerce Platform

For your E-Commerce store to become wildly successful, you’ll need a strong platform. The platform is the backbone of your store. If your platform lacks certain features and is not as powerful as it needs to be, your store will always underperform. Your store needs to be flexible and functional enough to meet the demands…

dropship-market

How to Select the Right Market for Your Ecommerce Store

Does this sound like you: You’ve heard all about drop shipping, have concluded that it sounds awesome, but you have absolutely no idea of what market or niche you should get into? Don’t worry, it’s fairly common. Choosing the market is the first step in opening your drop shipping enterprise, and it’s the step that…

online-store

5 Incredibly Easy Ways to Optimize Your Online Store

In the grind of running an online retail operation, many small details get ignored. But often enough, these small details can make or break your online store. With this in mind, it’s time to stop overlooking the small things, because they can have a pretty bug effect on your success. This post lists a few…

website-metrics

Why You Shouldn’t Obsess Over Vanity Metrics

What’s the most common, and probably most important, attribute in digital marketing? What’s the one ubiquitous element that can make or break your success? It is data. If your company is deep into a digital marketing campaign, then you know that data is everywhere, at every turn, and you would know that the way you…

woocommerce-developer

The Best Free WooCommerce Plugins

In another post, we listed some great paid extensions for WooCommerce … but what are the best free WooCommerce plugins? Depending on what you want to accomplish with your e-commerce store, those extensions are necessary for selling your products. However, you don’t need to solely rely on paid extensions. There are plenty of free extensions for WooCommerce…

woocommerce

5 Paid WooCommerce Extensions That Will Help to Sell Products

One of the many benefits of using WooCommerce is the availability of extensions that are on WordPress’ platform. WooCommerce, which is built off of PHP, has been bolstered with a vibrant community of WordPress developers that are committed to creating quality extensions that improve WooCommerce’s ease of use. This can be a tremendous gift, but…

woocommerce-vs-bigcommerce

WooCommerce Vs. BigCommerce: Which One Wins Out?

E-commerce has revolutionized the way we shop. Brick and mortar retailers have been looking to haul their shops online, and there are many options for businesses that would like to do so. Some of these options include using WordPress or an all-in-one hosted solution. Particularly, there is WooCommerce (a shopping cart plugin from WooThemes), and…

ecommerce-copy

How to Refine Your E-Commerce Copy to Sell More Products

Your product descriptions can make or break your conversions. Because your prospects cannot pick up and touch your products like they would in a traditional brick and mortar retailer, the way that you describe your products becomes essential. You need to convince your prospects that they need to buy from you, and the best way…

url-coupons-1

How to automatically apply a WooCommerce URL Coupon when using W3 Total Cache

The WooCommerce URL Coupons is a great extension that allows you to set up a unique URL (ex. https://2025.zen.agency/trysave20) and automatically apply product or cart discounts without the need for your customers to enter an actual coupon code. Using the page redirect option, you are able to redirect customers to a page after visiting the unique URL….

ecommerce-mistakes

5 Common Mistakes that Hinder Ecommerce Success

There are always a few mistakes that are common among eCommerce retailers. Left unchecked, these mistakes will hinder profits and success. The worst thing is that the owners of these eCommerce shops are not even privy to these mistakes. Years can go by before they realize the errors that they’ve made and how much money…

woocommerce-vs-shopify

Three Reasons Why WooCommerce Is Better Than Shopify

There are a lot of things to worry about when you’re running an online store. Some of these things have a larger impact than others. The platform from which you run your store is highly important. The eCommerce platform that you use can either limit your success or make your efforts easier. Over the past…