E-commerce

what is retargeting

What is Retargeting and Why Should You Care?

The vast majority of visitors to your e-commerce site do not purchase the first time. Retargeting is a strategy you use to get them coming back. After all, they were at least interested enough to visit your site, so that means there’s a good chance they’d like to buy from you later on down the…

woocommerce

6 Reasons Why WooCommerce Is One of the Best Shopping Carts for Retailers

Released in 2011, WooCommerce is an open-source shopping cart WordPress plugin for ecommerce retailers. With over 2.3 million downloads in 3 years, it is one of the most popular and most powerful ecommerce options for online business owners and retailers (both large and small). The WooCommerce plugin is one of the premier shopping cart platforms…

responsive

5 Principles to Remember when Designing a Responsive Ecommerce Site

Having great web design has never been more important than now. If you want to make a good impression, solidify your brand, and better communicate your message, then using modern, responsive web design is the way to go. And though there are pros and cons to using a responsive site design, it’d be foolish to…